Fana "Urban Bliss" Social Media Campaign

Social Media Campaign

A fast-paced shoot to create engaging and social-forward organic content for the brand's social media.

Goal

Create a collection of photos/videos that capture the modern love story of a real couple in organic settings while showcasing jewelry.

People

Agency: Acadia

Creative Producer: Chris Vidal

Art Director: Joseph Guy

Account Manager: Barrett Ramsey

Photography: Sarah Vitel

Videography: Hamilton Hayes

Production Coordinator: Dariae Willis

Social Media/Design: Kirby Wallace

Talent: Erin Johnson Sumner Richardson

Context:

I organized and supported a cross-functional team of creatives and marketers to launch a social media campaign. I provided project management support and creative review.